< HOME  Tuesday, April 11, 2006

Profits Sag for Erectile Dysfunction Drugs

How ironic. They can't get their profits up, so they're giving American males a second dose of brainwashing.
[Pfizer] the maker of impotency pill Viagra plans to launch a second non-branded, educational ad campaign about [erectile dysfunction] on Wednesday to complement one running since late last year.

The double-dose of education comes as Pfizer tries to lift Viagra's sagging sales, which have dropped in each of the last two years.
The first dose convinces men that there's something wrong with them. The second dose coaches victims from the first campaign on how to get over the embarassment of discussing it with their doctor. Brilliant!
In the latest ads, a doctor stands in an empty sports stadium to emphasize the vast number of men who suffer from the condition— half of the men over age 40. The campaign's tagline is "Just Ask Today."

The motto of the first effort is "Make the Call." It encourages men to call to receive features, more information about the condition, and doctor recommendations.
I've decided to release a counter campaign of my own: "You're Okay." and "They Only Want Your Money."
Growth in the erectile dysfunction market failed to live up to analysts' predictions. Many thought the market would expand after Cialis, marketed by Eli Lilly and Co. and ICOS Corp. and Levitra, sold by GlaxoSmithKline PLC and Schering-Plough Corp. entered the fray.
So, you see guys, they want you to think that your girlfriend or your wife is disappointed in you when in reality it's their shareholders and Wall Street bankers that are disappointed in them!


At Tuesday, April 11, 2006, Blogger Red Tulips said...

Well, agreed about the purpose of the ad...

But I should say that I know of quite a few people who use Viagra recreationally. They are able to pleasure the person they are with just fine, but evidently, when used by those without erectile dysfunction, it causes a guy to last...and last...

When I was in Amsterdam, they sold Viagra on the streets of the Red Light district, along with cocaine. It has become a drug along those lines.

Sad, sad, sad.

At Tuesday, April 11, 2006, Blogger Citisucks said...

Here's something else that doesn't work for Erectile Dysfunction or Small Dickism- buying and SUV or truck-and then everyone knows your little secret too.

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